Tuesday, 29 November 2011

What is Ecolabel?

What is the Flower?
Ecolabel is an accreditation that is awarded to only the best environmentally friendly products. The Ecolabel mark is a flower and as such Ecolabel is often referred to as the Flower. Major criteria of the Flower being awarded is that the product or service that is awarded the Flower is equal to or better than the top five non-ecological leaders in the same market. This means that by carrying the Flower a company produces superior products that are environmentally friendly too.
When it comes to judging how environmentally friendly a product is there are many aspects of a product or service that are judged by Ecolabel. A product needs to be environmentally friendly through every stage of its production. The entire lifecycle of a product is investigated. It begins with which raw materials are selected and what their environmental impact is. The type of production process that is required to manufacture the product is closely scrutinized as well as how the product is distributed and the environmental impact that is created by transporting and storing the product. Finally, how the product is disposed of and the processes that may be required to do this safely are studied.
For  a company to be awarded the Ecolabel Flower is a huge honour  and requires a massive amount effort being applied to every aspect of one’s business. Delphis Eco has been awarded Ecolabel for some of its products. In South Africa, Blendwell Chemicals manufactures the Delphis Eco range under license to the UK. Please visit www.blendwell.co.za for more information on the Delphis Eco range and all the other cleaning products manufactured by Blendwell Chemicals.

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